Worldwide travel insurance customers may be among those rediscovering the benefits of the traditional package holiday.
According to market research firm Euromonitor International, recession-hit consumers are increasingly looking for all-in-one deals to plan their budget more effectively.
The comments are echoed by recent data from World Travel Market, which revealed those aged 25 to 40 are the age group most likely to curb their holiday spending habits, while those aged 60 or above are likely to continue as they were pre-recession.
Caroline Bremner, global travel and tourism manager at Euromonitor, said agents are moving away from "dynamic packaging" focusing on choice to offer more package deals through their websites.
She noted that in the US, operators are thriving by targeting the 'funemployed' - those who are keen to spend their redundancy money on new experiences abroad, while UK firms prioritise offering insurance for those who suddenly find themselves jobless.
Downunder - providing competitive
cheap travel insurance in the UK for over fifteen years.