UK holidaymakers, who could buy
worldwide travel insurance, can now enjoy more choice about how long they go away for, as operators reportedly compete with budget airlines.
According to travel association Abta, tour operators are trying to match their no-frills competitors in flexibility.
Sean Tipton, a spokesperson for the industry body, said consumers were previously given the choice of taking a seven or 14-night break.
Cheaper flights now enable holidaymakers to take two or more breaks for the same price as a traditional package.
In addition, the recession has made people more wary about taking time off work, prompting tour operators to offer shorter breaks, he added.
Recently published statistics from travel firm Monarch Holidays revealed the popularity of eight and nine-night trips had grown by 191 and 124 per cent respectively in summer 2009.
Substantial growth was also seen in take up for two and three-night holidays, says the leisure company.
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